“We’ve been working with Access Offshoring for a number of years, with roles across our marketing and accounts divisions. AO’s approach to recruitment was as thorough as an Australian recruiter ensuring we found the right talent that would seamlessly fit into our teams. To add to the value, once we secured our offshore team members, we were able to stay in touch with their team to discuss and navigate any potential cultural differences, to help us build high performing teams.” – Paul Kenway, Hog’s Breath
Hog’s Breath is a long-standing Australian hospitality brand with 35+ years in the industry and over 20 restaurant locations across New South Wales, Queensland, Victoria, Western Australia and Tasmania.
The challenge
As a national hospitality group, Hog’s Breath was experiencing growing pressure from rising staff costs and ongoing retention challenges. Managing consistent branding and customer service across multiple locations had also become increasingly difficult and internal workloads continued to expand without a scalable support option in place.
Although offshoring had never been considered before, Hog’s Breath needed a cost-effective way to streamline marketing activities, improve responsiveness, and reduce operational strain.
How Access Offshoring helped
Access Offshoring conducted a detailed assessment and determined that the financial and reputational risks of offshoring were low. With this confidence, we recommended onboarding a Social Media and Graphics Specialist to centralise Hog’s Breath’s marketing and branding efforts.
The Access Offshoring team managed the recruitment process, identified the right-fit candidate, and supported a smooth integration into Hog’s Breath’s workflows – helping the business gain immediate leverage in content creation, brand consistency and customer communication.
The outcome
The results were immediate. By bringing a dedicated offshore marketing specialist into the team, Hog’s Breath successfully:
Consolidated all marketing and branding activities across their national network.
Improved customer service and response times.
Reduced staffing costs by 70%, enabling the business to reinvest and hire an additional accounts/admin role.
This new structure has created greater consistency across locations, reduced internal workload, and provided the business with a scalable foundation for future growth.
Want similar results? Book a free strategy call to see how offshoring could work for your business.
